Friday, October 3, 2008

Some Will, Some Won't, So What

Does anyone really know what that phrase means?

Well, I will tell you how I interpret it. It means some will like your business, some will not, but does it really matter. It absolutely doesn't matter?

Here's why...

In this industry, what is fundamental is that we are always sorting. As leaders, we are not interested in tire-kickers. We are looking for that right person to build our business with and someone who is interested in doing the same for their business. So what just means don't worry or concentrate on someone turning you down, just keep moving forward as you look and find that right person.

I once heard a story of a successful entrepreneur and it goes like this...

Joe, a new entrepreneur had been his business for 3 months and wasn't seeing any growth in his business. It was like he was standing still. So, he decided it was time for a change. He worked with lead after lead, getting rejected one after another. Joe was getting fed up with the rejection. Finally, he started getting enrollments into his business and before you knew it, he had signed up 45 people in 1 years period. But, when that year was up, his business began to decrease in commission. So, Joe decided he needed to recruit a little more. Another year went by and Joe had increased his organization to 90 people. Sure his commission increased, but not by double as it should have. Joe wasn't sure what was going on. That's when Joe remembered back to when he started hearing the phrase, some will, some won't, so, so what. It dawned on him why he was not sustaining growth. When Joe first started, he had gotten turned down so many times that he would enroll anyone just to get someone into his business. Sure, that increased his numbers, but these people felt pressured into the business the really did not want to be a part of. They started to drop like flies. Joe wasn't being a leader. The moment Joe realized this, Joe completely turned around his business. But, this time Joe was only enrolling a few people a month, tops. But this time his commission was nearly doubling. Joe started leading his team, providing them training, systems to follow, and one-on-one coaching. Joe's business was thriving and before he knew it, Joe was able to walk away from his business in 5 years just because Joe realized and started over.

It's never too late to start over. Just make sure to remember that phrase, "Some will, Some won't, So what" now that you really know what it means.

Dedicated to your success,

Jerome Ratliff
Visit JeromeRatliff.com to learn about the fantastic journey he's embarked through his business ventures.

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