Monday, December 17, 2007

Customer Service of Excellence

How to deliver quality customer service?

Customer Service - the quality of service that is provided to a customer.

When quality of service is provided to a customer, the customer is more likely then not to return for the same service. The major reason for this is making the customer feel just right. You've heard the phrase, the customer is always right. Well, what that really means is listen to your customer and find out what their true wants are. Either there is an interest in a product, issue with a product, or question about a product, listen to the customer and give them the guidance they are needing.

Below are five different ways that will help illustrate customer service of excellence:

  1. Teach your customers about your products and/or services. You can keep customers coming back by providing them the necessary information about the product or service.
  2. Ensure the product or service received met their expectations. Follow-up with the customer after their purchase to determine how satisfied they were.
  3. Give your customers the personal attention they need, regardless if they intend to purchase something or not. Communicate with them, making them feel comfortable. If they do not purchase anything, politely ask them why they’re not buying. This will help you become a better customer service representative and they will very much appreciate your straight-forwardness.
  4. Go out of your way to meet your customer's needs. If your customer's needs seem to be extreme, don't just answer no, provide them superior service by making it happen. Sometimes it may mean you working with someone else in order to assist the customer.
  5. Show them appreciation. Let your customer know that you appreciate them by thanking them for their business.
Customer service is an unique on-going learning experience and is not intended to master after a handful of times. The more you deal with people/customers, the better you will become. Then you can say, I'm providing customer service of excellence.

Jerome Ratliff
Independent Associate
My Business

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